|
Product Description
For generations, the much-anticipated arrival of the Sears gift catalog signaled the start of the holiday season. This faithful facsimile of the retailer's 1942 Christmas edition offers a nostalgia-inducing chance to relive those bygone years, when turning the pages of a catalog could excite young minds with dreams of a shiny toy truck or a new doll under the tree.
A unique collectible, The 1942 Sears Christmas Book also provides an interesting look at how merchandise has evolved over the years. In 1942, Sears shoppers could purchase toys as well as housewares, clothes, furniture, candy, and gifts to send to servicemen (all at prices that now seem astonishingly low). The wartime catalog even includes information about the importance of saving scrap metal for munitions and encourages readers to buy war bonds.
A new Introduction by Ben B. Judd, Jr., PhD, the former chair of the University of New Haven Department of Marketing and International Business, provides thought-provoking insights into the catalog's importance to rural America and the recent downfall of the retail giant.
A unique collectible, The 1942 Sears Christmas Book also provides an interesting look at how merchandise has evolved over the years. In 1942, Sears shoppers could purchase toys as well as housewares, clothes, furniture, candy, and gifts to send to servicemen (all at prices that now seem astonishingly low). The wartime catalog even includes information about the importance of saving scrap metal for munitions and encourages readers to buy war bonds.
A new Introduction by Ben B. Judd, Jr., PhD, the former chair of the University of New Haven Department of Marketing and International Business, provides thought-provoking insights into the catalog's importance to rural America and the recent downfall of the retail giant.
Customers Who Bought This Item Also Bought
- 1897 Sears, Roebuck & Co. Catalogue: A Window to Turn-of-the-Century America
- Midcentury Christmas: Holiday Fads, Fancies, and Fun from 1945 to 1970
- 1908 Sears, Roebuck & Co. Catalogue
- Christmas Ideals 2019: 75th Anniversary Edition
- Sears, Roebuck Home Builder's Catalog: The Complete Illustrated 1910 Edition
- A Century of Christmas Memories, 1900-1999
- Under the Tree: The Toys and Treats That Made Christmas Special, 1930-1970
- Midcentury Christmas Stocking Stuffer Edition (Stocking Stuffer Edition)
- Classic Christmas Comics: Christmas Story Book Woolworth's - 1953: Great Christmas Comic and Catalog From An American Favorite
- It's a Wonderful Christmas: The Best of the Holidays 1940-1965
*If this is not the "The 1942 Sears Christmas Book" product you were looking for, you can check the other results by clicking this link. Details were last updated on Nov 17, 2024 07:24 +08.