|
|
Product Description
Meta-Luxury sets out to define the ultimate meaning of true luxury, exploring it as both a culture and business model. Through the concept of Unique Achievement and the drivers of Craftsmanship, Focus, History and Rarity, the authors examine what is at the heart of true luxury through a unique series of conversations.Customers Who Bought This Item Also Bought
- Luxury: A Rich History
- The Management of Luxury: An International Guide
- Putting the Luxe Back in Luxury: How New Consumer Values are Redefining the Way We Market Luxury
- Your First Job: The Recent Grad's Indispensable Guide to Getting a Job (1)
- Selling Luxury: Connect with Affluent Customers, Create Unique Experiences Through Impeccable Service, and Close the Sale
- The Luxury Strategy: Break the Rules of Marketing to Build Luxury Brands
- Rethinking Prestige Branding: Secrets of the Ueber-Brands
- Kapferer on Luxury: How Luxury Brands can Grow Yet Remain Rare
- Luxury Selling: Lessons from the world of luxury in selling high quality goods and services to high value clients
- Essentials of Exporting and Importing: U.S. Trade Policies, Procedures, and Practices
*If this is not the "Meta-Luxury: Brands and the Culture of Excellence" product you were looking for, you can check the other results by clicking this link
.
Details were last updated on Nov 24, 2025 19:32 +08.
