Advertising Campaign Strategy: A Guide to Marketing Communication Plans - medicalbooks.filipinodoctors.org

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Advertising Campaign Strategy: A Guide to Marketing Communication Plans
Brand: Cengage Learning
ISBN 1133434800
EAN: 9781133434801
Category: Paperback (Advertising)
Price: $250.95  (Customer Reviews)
Dimension: 9.25 x 6.50 x 0.75 inches
Shipping Wt: 2.31 pounds. FREE Shipping (Details)
Availability: In Stock
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Product Description

How do you orchestrate the next great advertising campaign? Find out with ADVERTISING CAMPAIGN STRATEGY: A GUIDE TO MARKETING COMMUNICATION PLANS. Inside you'll see step-by-step how to take a great idea through the complete advertising process. And because it's focused on campaigns, ADVERTISING CAMPAIGN STRATEGY: A GUIDE TO MARKETING COMMUNICATION PLANS is loaded with the tips you'll need to succeed in the class now and get your project chosen in the future.

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