Product Description
Strategic Management: Creating Competitive Advantages (Concepts only), sixth Edition, by the prestigious authors Dess/Lumpkin/Eisner and new co-author Gerry McNamara provide solid treatment of traditional topics in strategic management as well as thorough coverage of contemporary topics such intellectual assets, entrepreneurship, innovation, knowledge management, Internet strategies, crowdsourcing, environmental sustainability, businesses' use of blogs and social networking sites and more. This text's accessible writing style and wealth of new and updated illustrations, which clarify the most difficult topics, make this text the best resource for your students.
Features
- Used Book in Good Condition
Customers Who Bought This Item Also Bought
*If this is not the "
Strategic Management: Creating Competitive Advantages" product you were looking for, you can check the other results by
clicking this link.
Details were last updated on Nov 22, 2024 19:46 +08.