|
|
Product Description
From the ancient Egyptians writing on papyrus to Internet advertisers today, writing powerful sales letters has been a critical skill in developing successful businesses.
In The Architecture of Persuasion, Michael Masterson helps you master this skill. And by using the extended metaphor of an Indiana Jones-type archeology professor on a quest for romance, he makes it fun.You follow the professor as he catches the eye of the object of his affections... figures out what to say and do to get her to fall in love with him... and, step by step, lays the groundwork for the establishment of a mutually beneficial, long-term relationship.
In the process, you learn how to construct a powerful sales letter.
Customers Who Bought This Item Also Bought
- Great Leads: The Six Easiest Ways to Start Any Sales Message
- Copy Logic! The New Science of Producing Breakthrough Copy (Without Criticism)
- The 16-Word Sales LetterTM: A proven method of writing multi-million-dollar copy faster than you ever thought possible
- The Copywriter's Handbook, Third Edition
- The Boron Letters
- The Ultimate Sales Letter: Attract New Customers. Boost Your Sales.
- Almost Alchemy: Make Any Business Of Any Size Produce More With Fewer And Less
- How to Write a Good Advertisement: A Short Course in Copywriting
- The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters
- How to Create Irresistible Offers: The Easiest Way on Earth to make Your Marketing Generate More Leads, Orders, and Sales
*If this is not the "The Architecture of Persuasion: How to Write Well-Constructed Sales Letters" product you were looking for, you can check the other results by clicking this link
.
Details were last updated on Sep 1, 2024 16:49 +08.
