Storytelling: Branding in Practice - medicalbooks.filipinodoctors.org

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Storytelling: Branding in Practice

Brand: Springer
ISBN 3540883487
EAN: 9783540883487
Category: Hardcover (Performing Arts)
Price: $79.99  (Customer Reviews)
Dimension: 9.38 x 7.08 x 0.74 inches
Shipping Wt: 1.80 pounds. FREE Shipping (Details)
Availability: Available to ship in 1-2 days
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Product Description

Must-read for managers on a powerful branding tool of the future.

Up-to-date cases from the business world, plenty of illustrations and easy-to-use tools.

Recommended by managers of top international firms.

Covers both the internal and external benefits of storytelling for a business company.

Danish version sold more than 2000 copies.

 

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