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Product Description
Winner: Best Business Book / San Francisco Book FestivalTransform your marketing outcomes from so-so to spectacular!
Does this describe you? As a business owner, manager or entrepreneur, you're being yanked every which way by day-to-day business. You worry about the bottom line because sales aren't where you feel they should be. Everyone says, "Do more marketing!" But where do you focus? Social media? Online ads? Radio? Print? And how do you know if you're spending money wisely?
The proven Zipline to Success system has helped hundreds of companies zip over roadblocks, avoid costly mistakes that could kill their business, and accelerate their success. Discover smart, practical, easy-to-use strategies and insider tips that show you how to fast-track your marketing, measure outcomes, and quickly course correct when your buyers shift gears.
Learn how to:
- Use practical shortcuts to boost sales & profits
- Turn competitors into your "best friends"
- Achieve a genuine competitive edge
- Market on a shoestring budget
- Speak your customer's language
- Use pricing as a marketing tool
- Zip over the "digital divide"
- Avoid the 3 Bs of marketing
Zipline to Success is all about speed, practical solutions, measurable results, and transforming how companies do their marketing. Discover how this book can help you grow your business.
BONUS! Readers of this book gain free access to valuable marketing resources, articles, and digital media tutorials to help your business soar to new heights!
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