How to Be a Sports Agent

While the job of a sports agent is simple in principle—find the best contracts, endorsements, and sponsorships for clients—in practice it is a tricky and often confusing profession. This thorough volume provides essential information and invaluable hints on every aspect of the sports agent career path, with topics addressed including how to create and verify watertight legal contracts; how to draft and negotiate successful marketing, merchandising, licensing, and sponsorship deals; and how to act as both a good agent and a good personal adviser. Tips on acquiring new clients and keeping all parties happy as your clientele expands round out this indispensable resource.

• The Agent: My 40-Year Career Making Deals and Changing the Game
• The Business of Sports Agents, 2nd Edition
• So You Want To Be A Sports Agent?
• License to Deal: A Season on the Run with a Maverick Baseball Agent
• Never Make the First Offer: (Except When You Should) Wisdom from a Master Dealmaker
• Winning with Integrity: Getting What You're Worth Without Selling Your Soul
• The Business of Sports Agents
• Negotiate Like the Pros: A Top Sports Negotiator's Lessons for Making Deals, Building Relationships, and Getting What You Want