|
Product Description
The effectiveness of a good strategy well implemented determines a business' future success or failure. Yet history is full of strategic decisions, big and small, that were ill-conceived, poorly organized and consequently disastrous. This updated guide looks at the whole process of strategic decision-making, from vision, forecasting, and resource allocation, through to implementation and innovation.
Strategy is about understanding where you are now, where you are heading and how you will get there. There is no room for timidity or confusion. Although the CEO and the board decide a company's overall direction, it is the managers at all levels of the organization who will determine how the vision can be transformed into action. In short, everyone is involved in strategy.
But getting it right involves difficult choices: which customers to target, what products to offer, and the best way to keep costs low and service high. And constantly changing business conditions inevitably bring risks. Even after business strategy has been developed, a company must remain nimble and alert to change, and view strategy as an ongoing and evolving process.
The message of this guide is simple: strategy matters, and getting it right is fundamental to business success.
Strategy is about understanding where you are now, where you are heading and how you will get there. There is no room for timidity or confusion. Although the CEO and the board decide a company's overall direction, it is the managers at all levels of the organization who will determine how the vision can be transformed into action. In short, everyone is involved in strategy.
But getting it right involves difficult choices: which customers to target, what products to offer, and the best way to keep costs low and service high. And constantly changing business conditions inevitably bring risks. Even after business strategy has been developed, a company must remain nimble and alert to change, and view strategy as an ongoing and evolving process.
The message of this guide is simple: strategy matters, and getting it right is fundamental to business success.
Customers Who Bought This Item Also Bought
- Playing to Win: How Strategy Really Works
- The Art of Strategy: A Game Theorist's Guide to Success in Business and Life
- Guide to Financial Management: Understand and Improve the Bottom Line (Economist Books)
- Good Strategy/Bad Strategy: The difference and why it matters
- Guide to Financial Markets: Why they exist and how they work (Economist Books)
- The Economist Numbers Guide (6th Ed): The Essentials of Business Numeracy (Economist Books)
- HBR's 10 Must Reads On Strategy
- Good Strategy Bad Strategy: The Difference and Why It Matters
- Competitive Strategy: Techniques for Analyzing Industries and Competitors
- Guide to Analysing Companies (The Economist)
*If this is not the "Business Strategy: A guide to effective decision-making (Economist Books)" product you were looking for, you can check the other results by clicking this link. Details were last updated on Nov 15, 2024 18:17 +08.