Design Elements, Color Fundamentals: A Graphic Style Manual for Understanding How Color Affects Desi

Color is an integral part of any design solution. Design Elements, Color Fundamentals is an essential resource for designers who want to create memorable design and successfully communicate with their audience. It is the second book in Rockport's Design Elements series, which focuses on the core elements of design.

With this book, designers will:

—Learn how to effectively communicate with color and integrate color with type and image to affect meaning and create order

—See how known pairings and selection methods can be used in real-world projects

—Explore hundreds of visual examples, illustrating how effective color combinations can be applied to any project, across media, and in diverse, cultural, and geographic situations

—Realize the basic tenets of color theory as it is broken down into clear and actionable directives

—Uncover tips and techniques for using color in client-based design work

Discover the basic rules for working with color as well as when it's OK to break the rules with Design Elements, Color Fundamentals!

• The Designer's Dictionary of Color
• Thinking with Type, 2nd revised and expanded edition: A Critical Guide for Designers, Writers, Editors, & Students
• Interaction of Color: 50th Anniversary Edition
• Grid systems in graphic design: A visual communication manual for graphic designers, typographers and three dimensional designers (NIGGLI EDITIONS) (German and English Edition)
• Creative Workshop: 80 Challenges to Sharpen Your Design Skills
• Making and Breaking the Grid, Second Edition, Updated and Expanded: A Graphic Design Layout Workshop
• Color, 2nd edition: A workshop for artists and designers (A practical guide on color application for artists and designers)
• Graphic Design School: The Principles and Practice of Graphic Design
• Secret Language of Color: Science, Nature, History, Culture, Beauty of Red, Orange, Yellow, Green, Blue, & Violet
• The Complete Color Harmony, Pantone Edition: Expert Color Information for Professional Results