|
Product Description
This fully updated Second Edition of Dynamics of Media Writing helps you learn transferable skills that can be applied across all media platforms―from traditional mass media formats like news, public relations and advertising, to digital and social media platforms. Whether writing a story, press release or a tweet, today’s media writers must adapt their message to each specific media format in order to successfully connect with their audience.
New to the Second Edition:
- A new chapter on social media discusses the latest developments in this rapidly changing area.
- New Helpful Hints boxes help you hone your media writing skills.
- New and updated information on interviewing, dictionary usage, lead structure and more bring the book fully up-to-date.
- Themes from the former Chapter 14 are now woven through the book to stress the importance of clarity and accuracy, lifelong learning and transferable skills.
- Fake news is now covered in multiple sections to help you both understand and spot it when reviewing the news.
- Additional photos and graphics illustrate the various elements of storytelling to make the information easier for you to apply.
- New "Give It a Try" features at the end of the Adapt and Connect boxes allow you to try out the skills outlined.
Customers Who Bought This Item Also Bought
- The Associated Press Stylebook 2017: and Briefing on Media Law (Associated Press Stylebook and Briefing on Media Law)
- Statistics Unplugged
- Working with Words: A Handbook for Media Writers and Editors
- The Associated Press Stylebook 2019: and Briefing on Media Law
- 2019 AP STYLEBOOK (Spiral-Bound)
- The Associated Press Stylebook 2018: and Briefing on Media Law (Associated Press Stylebook and Briefing on Media Law)
- Advertising and Public Relations Research
- Visual Communication: Images with Messages
- Exercises in Media Writing
- Digital Literacy: A Primer on Media, Identity, and the Evolution of Technology
*If this is not the "Dynamics of Media Writing: Adapt and Connect" product you were looking for, you can check the other results by clicking this link. Details were last updated on Dec 22, 2024 20:20 +08.