|
|
Product Description
′In his beautifully balanced, clear and broad-ranging account of a fast-changing field, Paul Hodkinson has successfully brought together myriad perspectives with which to critically analyse today′s media culture and media society.′– Sonia Livingstone, Professor of Media & Communication, LSE
Paul Hodkinson′s bestseller is back, once again exploring the concepts and complexities of the media in an accessible, balanced and engaging style. Additions to the Second Edition include:
- A new chapter on advertising and sponsorship
- Extensive revision and updating throughout all chapters
- New material on technologies, censorship, online news, fan cultures and representations of poverty
- Greater emphasis on and examples of digital, interactive and mobile media throughout
- Fully reworked chapter on media, community and difference
- Up-to-date examples covering everything from social media, contemporary advertising, news events and mobile technologies, to representations of class, ethnicity and gender.
Combining a critical survey of the field with a finely judged assessment of cutting-edge developments, this Second Edition cements its reputation as the must-have text for any undergraduate student studying media, culture and society.
Customers Who Bought This Item Also Bought
- Gender, Race, and Class in Media: A Critical Reader
- Understanding Celebrity
- Fundamentals of Media Effects
- In Mixed Company: Communicating in Small Groups
- Revolutions in Communication: Media History from Gutenberg to the Digital Age
- Introducing Communication Research: Paths of Inquiry
- Feed
- Media Literacy
- Arab in America
- Social Media: How to Engage, Share, and Connect
*If this is not the "Media, Culture and Society: An Introduction" product you were looking for, you can check the other results by clicking this link
.
Details were last updated on Dec 18, 2024 17:06 +08.
