Product Description
Business Planning and Market Strategy offers students, entrepreneurs, and executives penetrating insights into developing business plans and market strategies that bolster the odds of succeeding in today’s highly competitive marketplace. Rather than reduce the planning process to mechanistic, step-by-step instructions, which promote "thinking inside the box," author E.K. Valentin provides practical planning guidelines that encourage creative strategic problem solving. Drawing on both his business experience and the business literature, he explains not only what entrepreneurs and executives should look at when pondering plans and strategies, but also what they should look for. The book’s unique applied perspective, sets
Business Planning & Market Strategy apart from conventional "how to" planning guides.
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Details were last updated on Nov 6, 2024 23:28 +08.
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Details were last updated on Nov 6, 2024 23:28 +08.
