Product Description
Structured around the idea that innovation is at the core of successful entrepreneurship,
New Venture Creation: An Innovator′s Guide to Startups and Corporate Ventures, Second Edition by Marc H. Meyer and Frederick G. Crane is an insightful, applied-methods guide that establishes innovation as a necessary first step before writing a business plan or developing a financial model. With a focus on pragmatic methods, this guide helps students develop the innovative concepts and business plans they need to raise start-up capital.
Features
- Used Book in Good Condition
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Details were last updated on Nov 3, 2024 07:57 +08.