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Product Description
ISBN: 9781260092271 is an International Student Edition of Essentials of Strategic Management 6th edition
by John E Gamble, Arthur A Thompson Jr., Margaret Peteraf
This ISBN 9781260092271 is Textbook only. It will not come with online access code.
Online Access code (if required by your instructor ) sold separately at ISBN 9781260139525
The content of of this title on all formats are the same.
Essentials of Strategic Management 6th edition by Gamble, Peteraf, and Thompson presents concise, straight-to-the-point discussions and timely examples with a writing style that captures students’ interest. It features 10 chapters with 12 tightly linked cases. The content is solidly mainstream and balanced, mirroring both insights of academic thought and real-world strategic management. For years strategy instructors have been shifting from purely text-cases to a text-cases-simulation course structure. Two widely used online competitive strategy simulations, The Business Strategy Game and GLO-BUS, are optional companions. Both simulations are closely linked to the content.
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Details were last updated on Nov 22, 2024 22:17 +08.
