|
Product Description
Now in its second edition, Health Communication: From Theory to Practice provides a comprehensive introduction to theory, intervention design, current issues, and special topics in health communication. The book also represents a hands-on guide to program development, implementation, and evaluation. This second edition further emphasizes the importance of a people-centered and participatory approach to health communication interventions, which takes into account key social determinants of health as well as the interconnection of various health and social fields. While maintaining a strong focus on the importance of behavioral, social, and organizational results as key outcomes of health communication interventions, this second edition also includes new or updated information, theoretical models, resources, and case studies on:
- Health equity
- Urban health
- New media
- Emergency and risk communication
- Strategic partnerships in health communication
- Policy communication and public advocacy
- Cultural competence
- Health literacy
- The evaluation of health communication interventions
To access a companion website with instructor resources (PowerPoint presentations for all chapters, sample assignments, and other resources), please visit www.wiley.com/go/schiavo2e
This title is also available as a mobile App from MedHand Mobile Libraries. Buy it now from iTunes, Google Play or the MedHand Store.
Customers Who Bought This Item Also Bought
- Essentials of Public Health Communication (Essential Public Health)
- Theoretical Foundations of Health Education and Health Promotion
- Evaluating Public and Community Health Programs, 2nd Edition
- Population Health: Creating a Culture of Wellness
- Novick & Morrow's Public Health Administration: Principles for Population-Based Management
- Introduction to Health Research Methods
- Legal and Ethical Issues for Health Professionals
- Essentials of Health Behavior (Essential Public Health)
- Crisis Communication: Practical PR Strategies for Reputation Management and Company Survival
- Health Promotion Programs: From Theory to Practice (Jossey-Bass Public Health)
*If this is not the "Health Communication: From Theory to Practice" product you were looking for, you can check the other results by clicking this link. Details were last updated on Nov 22, 2024 07:47 +08.