B4B: How Technology and Big Data Are Reinventing the Customer-Supplier Relationship

Product Description

Industry after industry is becoming technology driven as software rapidly eats the world. As it spreads, so do complexity and opportunity. There are clear signs that the traditional B2B business model designed 125 years ago as a simple make, sell, ship approach for early manufacturing companies is no longer capable of delivering the full potential of high-tech and near-tech solutions. B4B seeks to frame what is possible in an age where suppliers are connected to their customers in real time. The traditional world of B2B was designed to sell things to customers, whereas the new B4B model will be about delivering outcomes for customers. It's a whole new ballgame. Using powerful models and specific examples, B4B envisions a next-generation tech industry where suppliers play an active, ongoing role in helping business customers achieve unparalleled value from their technology investments.

Customers Who Bought This Item Also Bought

• Complexity Avalanche: Overcoming the Threat to Technology Adoption
• Technology-as-a-Service Playbook: How to Grow a Profitable Subscription Business
• Consumption Economics: The New Rules of Tech
• Customer Success: How Innovative Companies Are Reducing Churn and Growing Recurring Revenue
• Subscribed: Why the Subscription Model Will Be Your Company's Future - and What to Do About It
• Crossing the Chasm, 3rd Edition (Collins Business Essentials)
• Farm Don't Hunt: The Definitive Guide to Customer Success
• The Four Obsessions of an Extraordinary Executive: A Leadership Fable
• What Got You Here Won't Get You There: How successful people become even more successful
• The Membership Economy: Find Your Super Users, Master the Forever Transaction, and Build Recurring Revenue

*If this is not the "B4B: How Technology and Big Data Are Reinventing the Customer-Supplier Relationship" product you were looking for, you can check the other results by clicking this link.  Details were last updated on Nov 1, 2024 04:27 +08.