The Art and Craft of Feature Writing: Based on The Wall Street Journal Guide - medicalbooks.filipinodoctors.org

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The Art and Craft of Feature Writing: Based on The Wall Street Journal Guide

Brand: Penguin
Manufacturer: Plume
ISBN 0452261589
EAN: 9780452261587
Category: Paperback (Movements & Periods)
Price: $18.00  (Customer Reviews)
Dimension: 8.00 x 5.30 x 0.70 inches
Shipping Wt: 0.55 pounds. FREE Shipping (Details)
Availability: In Stock
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Product Description

Storytelling—how to catch and hold a reader’s interest through artful narration of factual material
 
William E. Blundell, one of the best writers on one of America's best-written papers—The Wall Street Journal—has put his famous Journal Feature-Writing Seminars into this step-by-step guide for turning out great articles. Filled with expert instruction on a complex art, it provides beginners with a systematic approach to feature writing and deftly teaches old pros some new tricks about:
 
·         How and where to get ideas
·         What readers like and don’t like
·         Adding energy and interest to tired topics
·         Getting from first ideas to finish article
·         The rules of organization
·         How—and whom—to quote and paraphrase
·         Wordcraft, leads, and narrative flow
·         Self-editing and notes on style
 
… plus many sample feature articles.

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