|
Product Description
Media Ethics: Cases and Moral Reasoning challenges readers to think analytically about ethical situations in mass communication through original case studies and commentaries about real-life media experiences. This text provides a comprehensive introduction to the theoretical principles of ethical philosophies, facilitating ethical awareness. It introduces the Potter Box, with its four dimensions of moral analysis, to provide a framework for exploring the steps in moral reasoning and analyzing the cases. Focusing on a wide spectrum of ethical issues faced by media practitioners, the cases in this Tenth Edition include the most recent issues in journalism, broadcasting, advertising, public relations, and entertainment.
Visit the companion website at www.mediaethicsbook.com.
Customers Who Bought This Item Also Bought
- Trust Me, I'm Lying: Confessions of a Media Manipulator
- The Law of Journalism and Mass Communication (Sixth Edition)
- Public Relations Cases
- Major Principles of Media Law, 2017
- Advertising: Concept and Copy (Third Edition)
- Taking Sides: Clashing Views in Media and Society
- Social Media Marketing
- Mass Media Law
- Public Relations Writing: Strategies & Structures
- Media Ethics at Work: True Stories from Young Professionals
*If this is not the "Media Ethics: Cases and Moral Reasoning" product you were looking for, you can check the other results by clicking this link. Details were last updated on Dec 24, 2024 21:28 +08.