|
|
Product Description
A complete introduction to business research, Business Research Methods is the ideal guide for students embarking on a research project. Throughout the text, the authors draw on their own extensive experience to give readers tips for success and provide advice to help them avoid common mistakes.Developed specifically with business and management students in mind, this bestselling textbook explores the nature and purpose of business research and the issues it entails, while also providing students with practical advice on carrying out their research. In addition to a broad range of relevant case studies, the book features a substantial discussion of ethics, a chapter on internet research methods, and a strong emphasis on practical content such as planning a project and writing it up.
Now in its fourth edition, the text featuresnew chapters on the nature of business research and on sampling in qualitative research.
Customers Who Bought This Item Also Bought
- IBM SPSS Statistics 23 Step by Step: A Simple Guide and Reference
- Business Ethics: Ethical Decision Making & Cases
- Human Resource Management 11Th Edition [Paperback] Noe
- Data Smart: Using Data Science to Transform Information into Insight
- Data Science for Business: What You Need to Know about Data Mining and Data-Analytic Thinking
- Organization Development: The Process of Leading Organizational Change
- Ethics for the Professions
- Human Resource Management
- The Data Driven Leader: A Powerful Approach to Delivering Measurable Business Impact Through People Analytics
- Predictive HR Analytics: Mastering the HR Metric
*If this is not the "Business Research Methods" product you were looking for, you can check the other results by clicking this link
.
Details were last updated on Dec 25, 2024 23:48 +08.
