Product Description
Based on the authors' market-leading
E-Commerce. Business. Technology. Society., this brief book offers the same thought-provoking and current content but in a brief format.
E-Commerce Essentials emphasizes the three major driving forces behind E-commerce—technology change, business development, and social issues—to provide a coherent conceptual framework for understanding the field.
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Details were last updated on Dec 25, 2024 00:05 +08.