|
|
Product Description
Directed primarily toward undergraduate marketing college/university majors, this text also provides practical content to current and aspiring industry professionals.
Written by two of the most respected individuals in the field, Public Relations Practices presents timeless case studies to help future practitioners develop agility in the principles and applications of effective two-way communications likely to confront them and their employer.
Written by two of the most respected individuals in the field, Public Relations Practices presents timeless case studies to help future practitioners develop agility in the principles and applications of effective two-way communications likely to confront them and their employer.
Features
- Used Book in Good Condition
Customers Who Bought This Item Also Bought
- Crisis Communications: The Definitive Guide to Managing the Message
- Advertising: Concept and Copy (Third Edition)
- Public Relations Cases
- Mass Media Research: An Introduction
- Strategic Planning for Public Relations
- Mass Media Law
- Writing and Reporting News: A Coaching Method
- Public Relations Writing: Strategies & Structures
- Primer of Public Relations Research, Third Edition
- The Associated Press Stylebook 2019: and Briefing on Media Law
*If this is not the "Public Relations Practices (8th Edition)" product you were looking for, you can check the other results by clicking this link
.
Details were last updated on Mar 5, 2026 09:38 +08.
