|
Product Description
The goal of Thomas and Maurice's Managerial Economics is to teach students the economic way of thinking about business decision and strategy. This edition continues to develop critical thinking skills and provides students with a logical way of analysing both the routine decisions of managing the daily operations of a business as well as the longer-run strategic plans that seek to manipulate the actions and reactions of rival firms.Managerial Economics is a self-contained textbook that requires no previous training in economics. While maintaining a rigorous style, this book is designed to be one of the most accessible books in managerial economics from which to teach and learn because of its clarity of presentation and strong end of chapter problems. Rather than parading students quickly through every interesting or new topic in microeconomics and industrial organization, this 11th edition instead carefully develops and applies the most useful concepts for business decision making and strategic planning.
Customers Who Bought This Item Also Bought
- The Symphony of Profound Knowledge
- Marketing
- Managerial Accounting
- Managing to Learn: Using the A3 Management Process to Solve Problems, Gain Agreement, Mentor and Lead
- The Journey To Competitive Advantage Through Servant Leadership: Building The Company Every Person Dreams of Working For And Every President Has a Vision Of Leading
- Negotiation
- MM4 (with CourseMate, 1 term (6 months) with Career Transitions 2.0 Printed Access Card) (New, Engaging Titles from 4LTR Press)
- Global Business Today
- Operations Management (11th Edition)
- OM (with OM Online, 1 term (6 months) Printed Access Card)
*If this is not the "Managerial Economics: Foundations of Business Analysis and Strategy (The Mcgraw-hill Economics Serie" product you were looking for, you can check the other results by clicking this link. Details were last updated on Dec 10, 2024 13:56 +08.