|
|
Product Description
Sneaker Wars is the fascinating true story of the enemy brothers behind Adidas and Puma, two of the biggest global brands of athletic footwear. Adi and Rudi Dassler started their shoe business in their mother's laundry room and achieved almost instantaneous success. But by the end of World War II a vicious feud had torn the Dasslers apart, dividing their company and their family and launching them down separate, often contentious paths. Out of the fires of their animosity, two rival sneaker brands were born, brands that would revolutionize the world of professional sports, sparking astonishing behind-the-scenes deals, fabulous ad campaigns, and multimillion-dollar contracts for pro athletes, from Joe Namath to Muhammad Ali to David Beckham.
Customers Who Bought This Item Also Bought
- Shoe Dog: A Memoir by the Creator of Nike
- Stan Smith: Some People Think I'm A Shoe
- Sneakers
- Swoosh: Unauthorized Story of Nike and the Men Who Played There, The
- The Last Shot: City Streets, Basketball Dreams
- The Real All Americans
- Players: How Sports Became a Business
- The Gilded Dinosaur: The Fossil War Between E.D. Cope and O.C. Marsh and the Rise of American Science
- Lapham's Quarterly: Sports & Games, Vol. 3, No.3, Summer 2010
- Roone: A Memoir
*If this is not the "Sneaker Wars: The Enemy Brothers Who Founded Adidas and Puma and the Family Feud That Forever Change" product you were looking for, you can check the other results by clicking this link
.
Details were last updated on Dec 15, 2024 23:31 +08.
