|
|
Product Description
Here is the book that exposed the Daimler-Chrysler "merger of equals" as a bold German takeover of an industrial icon. Taken for a Ride reveals the shock waves felt around the world when Daimler-Benz bought Chrysler for $36 billion in 1998. In a gripping narrative, Bill Vlasic and Bradley A. Stertz go behind the scenes of the defining corporate drama of the decade - and in a new epilogue chart its chaotic aftermath.
Customers Who Bought This Item Also Bought
- The Critical Path: Inventing an Automobile and Reinventing a Corporation
- Faster, Higher, Farther: The Volkswagen Scandal
- Taurus: The Making of the Car That Saved Ford
- Mondo Agnelli: Fiat, Chrysler, and the Power of a Dynasty
- Once Upon a Car: The Fall and Resurrection of America's Big Three Automakers--GM, Ford, and Chrysler
- American Icon: Alan Mulally and the Fight to Save Ford Motor Company
- Crash Course: The American Automobile Industry's Road to Bankruptcy and Bailout-and Beyond
- Overhaul: An Insider's Account of the Obama Administration's Emergency Rescue of the Auto Industry
- Once Upon a Car: The Fall and Resurrection of America's Big Three Automakers--GM, Ford, and Chrysler
- Sixty to Zero: An Inside Look at the Collapse of General Motors--and the Detroit Auto Industry
*If this is not the "Taken for a Ride: How Daimler-Benz Drove Off With Chrysler" product you were looking for, you can check the other results by clicking this link
.
Details were last updated on Dec 15, 2024 04:07 +08.
