One-time purchase:
$7.48 $1,068.57 per Ounce
FREE delivery Friday, March 21 on orders shipped by Amazon over $35
Ships from: Amazon.com
Sold by: Amazon.com
Get Fast, Free Shipping with Amazon Prime FREE Returns
FREE delivery Friday, March 21 on orders shipped by Amazon over $35
Or Prime members get FREE delivery Tomorrow, March 17. Order within 12 hrs 53 mins.
In Stock
$$7.48 () Includes selected options. Includes initial monthly payment and selected options. Details
Price
Subtotal
$$7.48
Subtotal
Initial payment breakdown
Shipping cost, delivery date, and order total (including tax) shown at checkout.
Ships from
Amazon.com
Amazon.com
Ships from
Amazon.com
Sold by
Amazon.com
Amazon.com
Sold by
Amazon.com
Returns
30-day refund/replacement
30-day refund/replacement
This item can be returned in its original condition for a full refund or replacement within 30 days of receipt.
Payment
Secure transaction
Your transaction is secure
We work hard to protect your security and privacy. Our payment security system encrypts your information during transmission. We don’t share your credit card details with third-party sellers, and we don’t sell your information to others. Learn more
Save 5% now and up to 15% on repeat deliveries.
  • No fees
  • Cancel anytime
Potential yearly savings :
Learn more
FREE delivery Friday, March 21 on orders shipped by Amazon over $35
Or Prime members get FREE delivery Tomorrow, March 17. Order within 12 hrs 53 mins.
In Stock
Deliver every:
×

Added to cart

$$7.48 () Includes selected options. Includes initial monthly payment and selected options. Details
Price
Subtotal
$$7.48
Subtotal
Initial payment breakdown
Shipping cost, delivery date, and order total (including tax) shown at checkout.
Ships from and sold by Amazon.com

L'Oreal Paris Colour Riche Lip Liner Pencil, Creamy Lip Liner with Omega 3 and Vitamin E, 721 Forever Rose (Deep Berry Rose)

4.6 4.6 out of 5 stars 7,819 ratings

$7.48 with 21 percent savings $1,068.57 per Ounce
List Price: $9.49
Get Fast, Free Shipping with Amazon Prime
FREE Returns
Coupon:  
Brief content visible, double tap to read full content.
Full content visible, double tap to read brief content.
Color: Forever Rose
Size: 0.01 Ounce (Pack of 1)
{"desktop_buybox_group_1":[{"displayPrice":"$7.48","priceAmount":7.48,"currencySymbol":"$","integerValue":"7","decimalSeparator":".","fractionalValue":"48","symbolPosition":"left","hasSpace":false,"showFractionalPartIfEmpty":true,"offerListingId":"NoLGz9gUAsp47FdvXvpJfIv7MuGd5%2F9QaQ%2F3oMF%2BESGJ5foLQpdR0xU%2BlPvTAqeelxEj7w06pubWbhaaRTx36qnYEdgBlDpddTAUgvuHxbI%2BlreM%2FTFvQrV5g%2BwRwWWfcmKoF3tp9OWNasQ3cOzIxw%3D%3D","locale":"en-US","buyingOptionType":"NEW","aapiBuyingOptionIndex":0}, {"displayPrice":"$7.11","priceAmount":7.11,"currencySymbol":"$","integerValue":"7","decimalSeparator":".","fractionalValue":"11","symbolPosition":"left","hasSpace":false,"showFractionalPartIfEmpty":true,"offerListingId":null,"locale":"en-US","buyingOptionType":"SNS","aapiBuyingOptionIndex":1}]}

Purchase options and add-ons

Brand L'ORÉAL PARIS
Color Forever Rose
Skin Type Combination
Item Form Pencil
Finish Type Cream

About this item

  • Creamy Lip Liner: Contour and define lips with L'Oreal Paris Colour Riche Lip Liner to create that full lips look. Our anti-feathering lip pencil creates dramatic and bold lips.
  • Satin Lip Color: Our lip liner has been infused with Omega 3 and Vitamin E. No lip liner sharpener needed, just twist
  • For Bold Lips: Use Colour Riche Lip Liners to create full lips and for lip contouring. Fill in to wear alone or apply our Colour Riche Lipstick on top for an even bolder lip makeup look
  • Because You're Worth It: Create the look you want with our full line of makeup including foundations, concealers, highlighter makeup, brow pencils, eyeshadow palettes, lipsticks and much more
  • L'Oreal Paris Beauty: A leading total beauty care company based in Paris, we offer innovative products and unique expertise from beauty experts in makeup, skin care, hair care, styling and hair color

Frequently bought together

This item: L'Oreal Paris Colour Riche Lip Liner Pencil, Creamy Lip Liner with Omega 3 and Vitamin E, 721 Forever Rose (Deep Berry Rose)
$7.48 ($1,068.57/Ounce)
Get it as soon as Friday, Mar 21
In Stock
Ships from and sold by Amazon.com.
+
$6.97 ($53.62/Ounce)
Get it as soon as Friday, Mar 21
In Stock
Ships from and sold by Amazon.com.
Total price: $00
To see our price, add these items to your cart.
Details
Added to Cart
spCSRF_Treatment
These items are shipped from and sold by different sellers.
Choose items to buy together.

From the brand


From the manufacturer

loreal paris colour riche lip liner
convenient retractable format
multi use application
try these iconic lip combos with colour riche lip liner and lipstick
build your full lip routine with colour riche lip liner, colour riche satin lipstick

Product Description

Design and define lips with L'Oral Paris Colour Riche Lip Liner. Use this creamy lip liner to create bold lips, to define lips, and to design full lips. Colour Riche Lip Liners coordinate perfectly with Colour Riche Lipstick. A creamy lip liner to perfectly define lips Infused with Omega 3 and Vitamin E Use for contouring lips Use to create full lips Prime and line lips with lip liner. Fill in to wear alone, or apply Colour Riche Lipstick to complete the look. Fill in and apply Colour Riche Lipstick on top for an even bolder look.

Product details

  • Is Discontinued By Manufacturer ‏ : ‎ Yes
  • Product Dimensions ‏ : ‎ 0.33 x 0.33 x 4.8 inches; 0.24 ounces
  • Item model number ‏ : ‎ J05721
  • UPC ‏ : ‎ 071249046197
  • Manufacturer ‏ : ‎ L'Oreal Paris
  • ASIN ‏ : ‎ B004BCZBHK
  • Country of Origin ‏ : ‎ USA
  • Customer Reviews:
    4.6 4.6 out of 5 stars 7,819 ratings

Compare with similar items

This Item
L'Oreal Paris Colour Riche Lip Liner Pencil, Creamy Lip Liner with Omega 3 and Vitamin E, 721 Forever Rose (Deep Berry Rose)
L'Oreal Paris Colour Riche Lip Liner Pencil, Creamy Lip Liner with Omega 3 and Vitamin E, 721 Forever Rose (Deep Berry Rose)
Recommendations
L'Oreal Paris, Colour Riche Lip Liner, Always Red 765, 1 Count
 
L'Oreal Paris Colour Riche Matte Lip Liner, In-Matte-Uated With You, 0.04 oz.
 
L'Oreal Paris, Color Riche Forever Rose Lip Liner
 
L'Oréal Paris Colour Riche Matte Lip Liner, Best Mattes, 0.04 oz.
 
L'Oréal ParisLor Cr Lnr Bynd Pink Size .007z
Details
Added to Cart
Details
Added to Cart
Details
Added to Cart
Details
Added to Cart
Details
Added to Cart
Details
Added to Cart
Price-21% $7.48
List:$9.49
$23.99-19% $4.08
Typical:$5.05
-36% $10.95
Typical:$16.99
-43% $4.01
List:$6.99
$12.95
Price Per Unit$1,068.57 / Ounce$23.99 / Count$102.00 / Ounce$1,564.29 / Ounce$100.25 / Ounce$12.95 / Count
Delivery
Get it as soon as Friday, Mar 21
Get it as soon as Friday, Mar 21
Get it as soon as Friday, Mar 21
Get it Mar 25 - 26
Customer Ratings
Sold By
form
finish type
size
weight
sun protection
skin tone
skin type
target audience

Important information

Ingredients

C18-36 Acid Triglyceride, Bisdiglyceryl Polyacyladipate-2, Polybutene, Pentaerythrityl Tetraisostearate, Tridecyl Trimelliatate, Diisostearyl Malate, Silica Dimethyl, Silylate, Isopropylparaben, Isobutyparaben, Butylparaben, Tocopheryl Acetate, Rosa Canina, Rosa Canina Fruit Oil, BHT, Calcium Sodium Borosilicate, Calcium Aluminum Borosilicate, Synthetic Fluorphlogopite, Polyethylene Terephthalate, Polymethyl Methacrylate, Silica[+/- May Contain: Mica, Ci 77891, Titanium Dioxide, Ci77492, Ci 77499, Ci 77491, Iron Oxides, Ci 15850, Red 7, Ci15985, Yellow 6 Lake, Ci 75470, Carmine, Ci19140, Yellow 5 Lake, Ci 45410, Red 28 Lake, Ci 45380, Red 22 Lake Ci 42090, Blue 1 Lake], F.I.L. B12977/1

Directions

Prime and line lips with lip liner. Fill in to wear alone, or apply Colour Riche Lipstick to complete the look. Fill in and apply Colour Riche Lipstick on top for an even bolder look.

Looking for specific info?

Customer reviews

4.6 out of 5 stars
7,819 global ratings

Review this product

Share your thoughts with other customers

Customers say

Customers appreciate the lip color's nice color and quality. They find it to be a high-quality product that lasts all day. The creamy texture feels comfortable and hydrating, never drying out their lips. The liner goes on smoothly and effortlessly defines and enhances their lips.

AI-generated from the text of customer reviews

496 customers mention "Color"422 positive74 negative

Customers appreciate the natural-looking color of the lip liner. They find it works well with corals, nudes, peach tones, and blush colors. The liner is smooth to apply and stays in place throughout the day. It's a luxurious yet practical go-to liner that complements their natural lip shades.

"...This color is perfect with corals, nudes, peach tones, and blush colors. I have tanned, light to medium skin with yellow undertones...." Read more

"...Seriously, if you're looking for a go-to liner that’s both luxurious and practical, this one’s a winner. Toffee to be? More like toffee to stay!" Read more

"Gorgeous lip liner, perfect color, at a perfect price! I bought a second after trying out the first...." Read more

"Nice and creamy. Works well. Easy to use. Will buy again." Read more

268 customers mention "Lip quality"256 positive12 negative

Customers appreciate the lip liner's quality. They find it a good product with a nice thin point to outline lips. It works as a wonderful base for any color lip glass or lipstick, and is an all-purpose liner that lasts.

"...My coloring is considered “neutral”. This shade works for me very nicely. It also feels nice applying it...." Read more

"...This is surely a quality product, and it rolls on nice and smoothly. I haven’t noticed it ‘skip’, like many liners do. It glides on very well...." Read more

"Nice and creamy. Works well. Easy to use. Will buy again." Read more

"Love this lipliner. Beautiful natural color" Read more

177 customers mention "Longevity"135 positive42 negative

Customers find the lip color long-lasting and easy to apply. It feels light on their lips and stays put for a long time, making their lips look perfect. However, some find it runs out quickly or doesn't last long enough.

"...I plan to continue using this product due to the staying power, ease of use, and beautiful color." Read more

"...It’s long-lasting, too—no need for constant touch-ups...." Read more

"...It glides on very well. I DO notice that it wears on all day. I’ve always been good about eating and drinking with lipstick on...." Read more

"I bought another brand but the tip kept breaking off. Loreal lip liners are soft to apply and last longer then other brands. i will stick with loreal." Read more

129 customers mention "Texture"118 positive11 negative

Customers appreciate the lip color's texture. It feels comfortable and hydrating, with a smooth application that glides on smoothly without feathering. The creamy texture allows them to define their lips with ease and create soft, perfect lips.

"...This shade works for me very nicely. It also feels nice applying it. I do not like pencils that you have to sharpen...." Read more

"...Riche Lip Liner in *Toffee To Be* is my old secret weapon for perfect lips! I’ve used this for at least 8 years! Same color - same brand!!!..." Read more

"...This is surely a quality product, and it rolls on nice and smoothly. I haven’t noticed it ‘skip’, like many liners do. It glides on very well...." Read more

"Nice and creamy. Works well. Easy to use. Will buy again." Read more

117 customers mention "Ease of application"108 positive9 negative

Customers find the lip color easy to apply and say it effortlessly defines and enhances their lips. They appreciate how it goes on smoothly and lasts all day.

"...I plan to continue using this product due to the staying power, ease of use, and beautiful color." Read more

"...My friends always ask what’s my secret, ha.. but this is far easier to keep on, and I just use a pale pink, sparkly gloss on the rest of my lips,..." Read more

"Nice and creamy. Works well. Easy to use. Will buy again." Read more

"The colors are very nice, it goes on smoothly and lasts a long time." Read more

78 customers mention "Glides on"72 positive6 negative

Customers like the lip liner's smooth application. It glides on smoothly and stays in place well, compared to lipstick. The creamy formula helps the lip liner stay on for 4 to 5 hours.

"...This lip liner stays put, defines my lips, but doesn’t line them so heavily that it looks like I have an outline on my mouth...." Read more

"...The creamy formula glides on like a dream, and thanks to the Omega 3 and Vitamin E, my lips feel nourished, not dry...." Read more

"...I haven’t noticed it ‘skip’, like many liners do. It glides on very well. I DO notice that it wears on all day...." Read more

"...Worth the money every time the color lasts, not sticky at all. Stays on for most of the day." Read more

69 customers mention "Value for money"69 positive0 negative

Customers like the lip color's value for money. They say it's easy to apply, cheap, and has a good color payoff that lasts all day. The shade is considered medium.

"Gorgeous lip liner, perfect color, at a perfect price! I bought a second after trying out the first...." Read more

"Hard to find. I love this lip liner. Worth the money every time the color lasts, not sticky at all. Stays on for most of the day." Read more

"...A good value for the price. (My photo is Nudes for Life.)" Read more

"...again and the texture and quality is great and even better is the value of money I paid for. Very lightweight lipliner and I keep in my purse." Read more

46 customers mention "Lip definition"30 positive16 negative

Customers have different views on the lip definition. Some find it stays put and provides natural-looking lip definition. Others say it's not a true lip liner and is too dry to use as one.

"...This lip liner stays put, defines my lips, but doesn’t line them so heavily that it looks like I have an outline on my mouth...." Read more

"Would just die if this lip liner were discontinued! It defines lip line - is just a natural looking enhancer!" Read more

"...I got a shade that somehow is an exact match to my lip, but I use a darker colour for lip line, that’s on me lol so just check." Read more

"...during the meticulous process of posing for graduation pictures, the lip liner remained steadfast, ensuring my smile remained radiant throughout...." Read more

Be careful choosing a color
4 out of 5 stars
Be careful choosing a color
This is a nice lip liner, but choosing the right color is difficult. Au Naturel and Nudes for Life are not natural or nude—they are brown and darker brown.Refer to the photo of the arms with the numbered stripes of color for the most accurate color representation.There is also a hint of glimmer in these lipliners. I don’t think they’re especially long lasting but they do glide on easily. I rolled mine all the way up and then back down with no trouble; there’s quite a lot of pencil in there! A good value for the price. (My photo is Nudes for Life.)
Thank you for your feedback
Sorry, there was an error
Sorry we couldn't load the review

Top reviews from the United States

  • Reviewed in the United States on January 15, 2025
    Color: Nudes For LifeSize: 1 Count (Pack of 1)Verified Purchase
    I got this liner because I already own it, and am running low. This lip liner stays put, defines my lips, but doesn’t line them so heavily that it looks like I have an outline on my mouth. The lipstick I wear subtly blends with this color. I like to fill in my lips with this shade sometimes too, by using the lip liner itself to add color to my lips. The pencil is a crayon type soft material tip and can be applied with precision every time. This color is perfect with corals, nudes, peach tones, and blush colors. I have tanned, light to medium skin with yellow undertones. My coloring is considered “neutral”. This shade works for me very nicely. It also feels nice applying it. I do not like pencils that you have to sharpen. They simply don’t work well and are hard to keep sharp. I end up wasting a lot of that type of product. With this brand and lip pencil, I get no waste and can use the entire stick. I don’t feel like my lips get dry with use of this product either. I plan to continue using this product due to the staying power, ease of use, and beautiful color.
    3 people found this helpful
    Report
  • Reviewed in the United States on June 7, 2021
    Color: Lasting PlumSize: 0.01 Ounce (Pack of 1)Verified Purchase
    Gorgeous lip liner, perfect color, at a perfect price! I bought a second after trying out the first. I didn’t wait till I ran out of it, that shows my love of this liner, and I’m pretty picky when it comes to makeup, especially now at 45, with signs of aging happening EVERYWHERE:(.

    I use Urban Decay primer on my lips and there is zero feathering! I haven’t tried it without, but I definitely notice there’s far less feathering with liners vs. lipstick. The feathering happens as you age, and is far from a pleasant experience.

    This is surely a quality product, and it rolls on nice and smoothly. I haven’t noticed it ‘skip’, like many liners do. It glides on very well. I DO notice that it wears on all day. I’ve always been good about eating and drinking with lipstick on. My friends always ask what’s my secret, ha.. but this is far easier to keep on, and I just use a pale pink, sparkly gloss on the rest of my lips, but you can use this to cover your lips up fully, too. I happen to like the two-toned look.

    It wears very well, so I can’t help but rate this a 5 star review. Much makeup experience, 30 years to be exact, I give this lip liner two thumbs up! I hope this review is helpful! Glam it up in your favorite shade, and I’m sure that you will not be disappointed:).
    25 people found this helpful
    Report
  • Reviewed in the United States on October 12, 2024
    Color: Toffee To BeSize: 1 PackVerified Purchase
    Oh YES! Toffe To Be is me!!!
    L'Oreal Paris Colour Riche Lip Liner in *Toffee To Be* is my old secret weapon for perfect lips! I’ve used this for at least 8 years! Same color - same brand!!!
    This warm, deep brown shade is just the right mix of rich and sultry—whether I'm going for a natural look or something more bold. The creamy formula glides on like a dream, and thanks to the Omega 3 and Vitamin E, my lips feel nourished, not dry. Love this it’s good for me to!
    What I love most is the precision. The pencil tip gives me control for a sharp, defined line or a softer blend, depending on my mood. It’s long-lasting, too—no need for constant touch-ups. Plus, the shade pairs well with so many lipsticks or even on its own for a chic, understated vibe.
    Seriously, if you're looking for a go-to liner that’s both luxurious and practical, this one’s a winner. Toffee to be? More like toffee to stay!
    Customer image
    5.0 out of 5 stars
    Perfect liner, lasts and is precise.

    Reviewed in the United States on October 12, 2024
    Oh YES! Toffe To Be is me!!!
    L'Oreal Paris Colour Riche Lip Liner in *Toffee To Be* is my old secret weapon for perfect lips! I’ve used this for at least 8 years! Same color - same brand!!!
    This warm, deep brown shade is just the right mix of rich and sultry—whether I'm going for a natural look or something more bold. The creamy formula glides on like a dream, and thanks to the Omega 3 and Vitamin E, my lips feel nourished, not dry. Love this it’s good for me to!
    What I love most is the precision. The pencil tip gives me control for a sharp, defined line or a softer blend, depending on my mood. It’s long-lasting, too—no need for constant touch-ups. Plus, the shade pairs well with so many lipsticks or even on its own for a chic, understated vibe.
    Seriously, if you're looking for a go-to liner that’s both luxurious and practical, this one’s a winner. Toffee to be? More like toffee to stay!
    Images in this review
    Customer image
    3 people found this helpful
    Report
  • Reviewed in the United States on December 30, 2024
    Color: Worth ItSize: 0.01 Ounce (Pack of 1)Verified Purchase
    Nice and creamy. Works well. Easy to use. Will buy again.
    One person found this helpful
    Report
  • Reviewed in the United States on January 20, 2025
    Color: Au NaturaleSize: 0.01 Ounce (Pack of 1)Verified Purchase
    Hard to find. I love this lip liner. Worth the money every time the color lasts, not sticky at all. Stays on for most of the day.
    One person found this helpful
    Report
  • Reviewed in the United States on February 19, 2025
    Color: Lasting PlumSize: 0.01 Ounce (Pack of 1)Verified Purchase
    Smooth, creamy, and sultry. Love it!
  • Reviewed in the United States on January 20, 2025
    Color: Beyond PinkSize: 0.01 Ounce (Pack of 1)Verified Purchase
    Love this lipliner. Beautiful natural color
  • Reviewed in the United States on February 22, 2025
    Color: Au NaturaleSize: 0.01 Ounce (Pack of 1)Verified Purchase
    I like this. A good "natural" color for me (white and light skinned). Doesn't smudge. I'm not sure yet about how well it lasts without the need to reapply.

Top reviews from other countries

Translate all reviews to English
  • Rosemary Newman
    5.0 out of 5 stars The pencil is so easy to use and works beautifully!
    Reviewed in Canada on January 14, 2025
    Color: Worth It MediumnSize: 0.01 Ounce (Pack of 1)Verified Purchase
    I like the fact that it works with any color lipstick. Also it keeps my lipstick from running
  • Deborah Dorion
    5.0 out of 5 stars Great Liner
    Reviewed in Canada on January 12, 2025
    Color: Au NaturaleSize: 0.01 Ounce (Pack of 1)Verified Purchase
    At first I wasn't crazy about the color but it's more pigmented than another high end brand that's 3 times the price. I did a test and I couldn't tell the difference between the two (except this was a tad richer in color); both this and expensive one didn't last long so why pay more. This L'Oreal liner is nice and creamy and applies smoothly.
  • Kulvinder chawla
    5.0 out of 5 stars Good quality
    Reviewed in India on April 29, 2024
    Color: Nudes For LifeSize: 1 Count (Pack of 1)Verified Purchase
    Creamy and long lasting. I have all colour. believe me it's good product. Go for it .
    Customer image
    Kulvinder chawla
    5.0 out of 5 stars
    Good quality

    Reviewed in India on April 29, 2024
    Creamy and long lasting. I have all colour. believe me it's good product. Go for it .
    Images in this review
    Customer image
  • Ilian Uriostegui
    5.0 out of 5 stars Tono muy lindo
    Reviewed in Mexico on June 10, 2020
    Color: Timeless CoralSize: 1 Count (Pack of 1)Verified Purchase
    Un tono muy lindo, casi igual al de mis labios, con un poco de brillo me encantó
    Report
  • Suzy54
    5.0 out of 5 stars Sad it’s no longer available
    Reviewed in the United Kingdom on April 15, 2019
    Color: Forever RoseSize: 0.01 Ounce (Pack of 1)Verified Purchase
    Great just wish it was still available

Disclaimer: While we work to ensure that product information is correct, on occasion manufacturers may alter their ingredient lists. Actual product packaging and materials may contain more and/or different information than that shown on our Web site. We recommend that you do not solely rely on the information presented and that you always read labels, warnings, and directions before using or consuming a product. For additional information about a product, please contact the manufacturer. Content on this site is for reference purposes and is not intended to substitute for advice given by a physician, pharmacist, or other licensed health-care professional. You should not use this information as self-diagnosis or for treating a health problem or disease. Contact your health-care provider immediately if you suspect that you have a medical problem. Information and statements regarding dietary supplements have not been evaluated by the Food and Drug Administration and are not intended to diagnose, treat, cure, or prevent any disease or health condition. Amazon.com assumes no liability for inaccuracies or misstatements about products.