Name: Amazon.com : hello Activated Charcoal Epic Teeth Whitening Fluoride Free Toothpaste, Fresh Mint and Coconut Oil, Vegan, SLS Free, Gluten Free and Peroxide Free, 4 Ounce (Pack of 4) : Health & Household
Rating: 4.6 (6726 reviews)

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PRODUCT CERTIFICATION (1)
Compact by Design (Amazon-developed Certification)products have reduced water and/or air in the product or packaging for more efficient transportation.

From the manufacturer

hello products natural toothpaste oral care

we think it’s time personal care was, well, personal. relevant. beautiful. delicious. friendly. and as natural as we can make it. we’re on a mission to make the world a friendlier place, starting with your mouth. hello is a new kind of naturally friendly oral care, created by an entrepreneurial bunch using thoughtful ingredients so delicious you’ll rush to brush. for reals.

take a brush on the wild side.

say hello to activated charcoal (made from sustainable bamboo), nature’s way to epically whiten teeth, and freshen your breath like nobody’s business. it’s been specifically formulated to be safe for enamel, so use hello every time you brush for maximum friendliness. please spit responsibly and clean your sink after each use.

provides noticeably whiter teeth.
gentle and safe for everyday use.
vegan, made in the usa, and never tested on animals.
no alcohol, peroxide, artificial sweeteners/flavors, sls/sulfates, dyes, microbeads, parabens, and gluten.
*certified Cruelty-Free and Vegan through PETA since 01/26/2016, Cert_#0000016 2, *This product is certified BPA free by CCL as of 4/8/2010 TSB-1016A
**please see ingredients label to verify all components of this product.


black paste = white teeth. crazy concept, we know, but this black paste will whiten like nobody’s business. a friendly word of caution: black paste can get a little messy if you’re not mindful. please remember to spit responsibly, clean your sink, and make your parents proud.	get black to nature. our charcoal line features thoughtful ingredients like coconut oil, tea tree oil and xylitol that are sure to rock your world. and the delicious mint found in our pastes is grown in the willamette valley of oregon for superior flavor. it’s truly mint to be.	your swish come true. our black rinse (yup, it’s black) is thoughtfully formulated to make swishing fun and friendly. it rocks activated charcoal from sustainable bamboo that keeps breath next-level fresh.


	activated charcoal fluoride free whitening toothpaste starter kit	activated charcoal extra freshening fluoride free mouthwash	activated charcoal toothpaste tablets	clean + fresh deodorant with activated charcoa	activated charcoal infused floss	black toothbrush with charcoal bristles
	See Details		See Details
Customer Reviews	1,261	6,956	1,859	496	1,061	509
Price	—	$30.18	—	$33.84	$15.89	$32.99
fluoride free	✓	✓	✓	n/a	✓	n/a
sls free/alcohol free	✓	✓	✓	✓	✓	✓
vegan, cruelty free, and gluten free	✓	✓	✓	✓	✓	✓
no sugar, dyes, artificial sweeteners/flavors	✓	✓	✓	✓	✓	✓

Product Description

Say hello to naturally friendly activated charcoal fluoride free whitening toothpaste. This black paste is thoughtfully formulated with high quality ingredients like fresh mint, coconut oil, xylitol and activated charcoal (made from sustainable bamboo) that is safe for everyday use. The activated charcoal toothpaste also works to polish and clean, whiten by removing surface stains and freshen breath. But buckle-up, there's more goodness: hello activated charcoal epic whitening fluoride free toothpaste contains no artificial sweeteners, no artificial flavors, no peroxide, no synthetic dyes, no microbeads, no parabens, no SLS sulfates and is gluten free. As if that weren't enough magic for one tube, hello is also vegan, never tested on animals (Leaping Bunny Certified and PETA recognized), and made in the USA. We're serious about being friendly, and about what goes into our paste.

Product details

Is Discontinued By Manufacturer ‏ : ‎ No
Product Dimensions ‏ : ‎ 2.13 x 6.5 x 5.6 inches; 0.01 ounces
Item model number ‏ : ‎ 43556171
UPC ‏ : ‎ 819156020103
Manufacturer ‏ : ‎ Hello Products LLC
ASIN ‏ : ‎ B076B2HSC6

Best Sellers Rank: #158,699 in Health & Household (See Top 100 in Health & Household)
- #1,497 in Toothpaste

Customer Reviews:
4.6 6,726 ratings

Compare with similar items

	This Item hello Activated Charcoal Epic Teeth Whitening Fluoride Free Toothpaste, Fresh Mint and Coconut Oil, Vegan, SLS Free, Gluten Free and Peroxide Free, 4 Ounce (Pack of 4)	Recommendations Hello Super Fresh Whitening Toothpaste, Fluoride Free Toothpaste with Natural Spearmint and Coconut Oil, Vegan, No Peroxide, No Fluoride, No Dyes, Gluten Free, BPA Free, 3 Pack, 4.7 OZ Tubes	dummy Burt's Bees Toothpaste, Natural Flavor, Charcoal with Fluoride Toothpaste, Mountain Mint, 3 x 4.7oz	dummy Hello Activated Charcoal Toothpaste, Fluoride Toothpaste with Activated Charcoal, Teeth Whitening Toothpaste with Fresh Mint and Coconut Oil, No SLS, Vegan, Gluten Free, 3 Pack, 4 OZ Tubes	dummy Venus Visage Activated Charcoal Toothpaste for Whitening Teeth - Black Toothpaste, Charcoal Whitening Toothpaste, Best Whitening Toothpaste (Pack of 3)	dummy The Humble Co. Charcoal Powder Toothpaste Tablets Fluoride-Free, 3pk - Anticavity, Fluoride Free Toothpaste Dental Tablets with Natural Ingredients, Dentist Developed Formula (Charcoal, 3 Pk)
	Buying options	Try again! Details Added to Cart	Try again! Details Added to Cart	Try again! Details Added to Cart	Try again! Details Added to Cart	Try again! Details Added to Cart
Price	—	$14.99	$14.99	$21.87	$9.95	$20.99
Price Per Unit	—	$1.06 / Ounce	$0.35 / Fl Oz	$1.82 / Ounce	$2.69 / Fl Oz	$7.00 / Count
Delivery	—	Get it as soon as Saturday, May 11	Get it as soon as Saturday, May 11	Get it as soon as Saturday, May 11	Get it as soon as Saturday, May 11	Get it as soon as Saturday, May 11
Customer Ratings	4.66,726	4.6108	4.62,712	4.5434	4.1132	4.445
Value for money	4.5	5.0	4.2	4.2	3.9	5.0
Flavor	4.4	4.8	4.4	4.0	3.2	4.3
Whitening capabilities	4.2	3.3	—	3.8	3.3	—
Freshness	4.5	4.5	—	4.4	—	—
Sold By	—	Amazon.com	Amazon.com	Amazon.com	VenusVisage	The Humble Co
flavor	Charcoal	Spearmint	Mint	Mint	Charcoal	Charcoal
form	Paste	Paste	Paste	Paste	Paste	Tablet
weight	0.01 ounces	—	4.7 ounces	4 ounces	1 milligrams	—
active ingredients	—	coconut oil	triclosan	activated charcoal,coconut oil	Hydrated Silica	—
product benefit	Whitening; Plaque Removal; Bad Breath Treatment	Eliminates Bad Breath, Plaque Removal, Stain Removal	Deep Clean	Whitening	Whitening	—
recommended uses	Teeth Whitening, Plaque, Fresh Breath	Fresh Breath, Plaque, Teeth Whitening	En, Teeth Whitening, Stain Removal	Cleaning, Fresh Breath, Teeth Whitening	—	—

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Important information

Ingredients

sorbitol (humectant), hydrated silica (polishes and cleans teeth),vegetable glycerin (soothes and moisturizes), xylitol (sweetener), purified water, charcoal powder (whitens, polishes and cleans teeth/ freshens breath), flavor (freshens breath), xanthan gum (thickener), titanium dioxide (mineral), cocamidopropyl betaine (cleanser), sodium cocoyl glutamate (cleanser), coconut oil (soothes and moisturizes), potassium sorbate (maintains stability), stevia rebaudiana leaf extract* (sweetener).

Directions

Adults and children 12 years of age and older: apply apply at least a 1 inch strip of the product onto your fave soft bristle toothbrush. Brush teeth like a boss (aka thoroughly), for at least 1 minute, preferably after each meal or at least twice a day (morning and evening) or as recommended by a dentist or physician. Look in the mirror, dig your black teeth and take a selfie. Black paste may be messy so please spit responsibly. Children under 12 years of age: consult a dentist or a physician.

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Customer reviews

4.6 out of 5

6,726 global ratings

How customer reviews and ratings work

Customers say

Customers like the quality, whitening, taste, cleanliness, and freshness of the tooth cleaning agent. For example, they mention it works great, leaves teeth feeling clean, and refreshes breath. That said, they appreciate the value, fluoride, and feel of the product.

AI-generated from the text of customer reviews

147 customers mention136 positive11 negative

Customers are satisfied with the quality of the charcoal toothpaste. They mention that it works great, has a mild pleasant taste, and is the best charcoal toothpaste ever. Some say that it's one of the best natural tooth whiteners and that it really works to whiten teeth.

"...You see immediate results after the first use. It even removes light plaque and tar stains...." Read more

"...It works so well and has even helped my gum sensitivity. Unfortunately, Walmart is always out of stock but found it here in a multipack" Read more

"It works fine, but it wasn't very clear that it was mint flavored...." Read more

"Amazing toothpaste!I read the reviews, and definitely could see the trolls/ competition adding negative responses...." Read more

119 customers mention101 positive18 negative

Customers like the whitening of the toothpaste. They say it has great whitening benefits, and their teeth are definitely whiter after using it. Some customers also mention that the toothpaste has charcoal to whiten their teeth.

"...toothpaste, including the "enhanced versions", and it whitens your teeth way better than any other toothpaste I have personally ever used...." Read more

"...does clean out teeth well without irritation and does offer temporary whiteness to the teeth...." Read more

"...I love seeing the results. It leaves my teeth whiter, teeth smooth and mouth clean...." Read more

"Ok so I really love this product, my teeth felt cleaned and they kept my teeth white and that’s important for me because I use a lot of whitening..." Read more

115 customers mention93 positive22 negative

Customers like the cleanliness of the tooth cleaning agent. They mention that it leaves their teeth feeling clean, whiter, and refreshed. Some say that it provides cleaning and protection that is comparable to other brands. They also say that the paste scrubs and whitens well, and that it washes off beautifully. Overall, most are happy with the product's cleanliness and recommend it to others.

"...It taste great. It makes your mouth feel 100x fresher than traditional white toothpaste, including the "enhanced versions", and it whitens your..." Read more

"...Our experiences with this product are the same: effective cleaning, decent mint flavor that doesn't irritate the nasal passages like commercial..." Read more

"...It leaves my teeth whiter, teeth smooth and mouth clean...." Read more

"Ok so I really love this product, my teeth felt cleaned and they kept my teeth white and that’s important for me because I use a lot of whitening..." Read more

115 customers mention105 positive10 negative

Customers like the taste of the toothpaste. They say it has a nice minty taste, not overpowering or burning like most. However, some customers have issues with the main issue with the product.

"I have been using Hello Charcoa toothpaste for over 2 years now. It taste great...." Read more

"...product are the same: effective cleaning, decent mint flavor that doesn't irritate the nasal passages like commercial brands of mint toothpastes and..." Read more

"...I’m so glad I did! The toothpaste has a decent light mint flavor. I love seeing the results. It leaves my teeth whiter, teeth smooth and mouth clean...." Read more

"...It has a nice minty taste, not overpowering or burning feeling like most minty toothpastes do...." Read more

44 customers mention39 positive5 negative

Customers like the freshness of the toothpaste. They say it really freshens breath, leaves a nice fresh feeling in their mouth, and makes them feel better. Some mention that it leaves good breath all day and that it keeps up with their habits well.

"...Tingling feeling, fresh breath, whitening does happen too...." Read more

"This toothpaste is very refreshing and cleans well. It is very messy, however...." Read more

"...I love it. It also acts as an astringent. Very minty" Read more

"Leaves good breath all day" Read more

33 customers mention26 positive7 negative

Customers like the value of the tooth cleaning agent. They mention it works as described, has a good price, and has saved them hundreds of dollars.

"...She loved it AND it saved her hundreds of dollars!" Read more

"I wanted to try this since it’s more affordable than the CaliWhite. It’s great about freshening breath and your mouth feels clean after using...." Read more

"My Favorite brand toothpaste, good quantity at a awesome price. Also delivered in 2 days or schedule your delivery...." Read more

"...It is definitely not the most pleasant stuff to use however. I would advise not looking in the mirror. Also a sponge is a must...." Read more

27 customers mention20 positive7 negative

Customers like that the toothpaste is fluoride-free. They say it's a fresh minty flavor and is helpful for teeth.

"...not to mention NO FLUORIDE! i've been using this for about 3 years with no issues and i love love love the fact that its Healthy and organic." Read more

"...Haha! I like the fluoride free option... AND... I like that the company emailed me back right away when I contacted them to check about allergens...." Read more

"...Big lure for this toothpaste was its fluoride free nature...." Read more

"Fluoride is terrible for you to ingest, and linked to cancer, but almost every single type of toothpaste has it. This one doesn't...." Read more

22 customers mention22 positive0 negative

Customers like the feel of the tooth cleaning agent. They mention it tastes great, makes their mouth feel soft, and feels natural. They also say their teeth have never felt smoother and whiter. Customers also love the fresh feeling and tingling feeling they get after brushing.

"...see to use a dental pick to get rid of, it still softens those tougher ones up substantially...." Read more

"...I love seeing the results. It leaves my teeth whiter, teeth smooth and mouth clean...." Read more

"...It has a nice minty taste, not overpowering or burning feeling like most minty toothpastes do...." Read more

"...Tingling feeling, fresh breath, whitening does happen too...." Read more

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Top reviews from the United States

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Brandon Jordan

Best toothpaste and this bundle makes it the best price!

Reviewed in the United States on March 2, 2021

Verified Purchase

I have been using Hello Charcoa toothpaste for over 2 years now. It taste great. It makes your mouth feel 100x fresher than traditional white toothpaste, including the "enhanced versions", and it whitens your teeth way better than any other toothpaste I have personally ever used. You see immediate results after the first use. It even removes light plaque and tar stains. The ones it can't remove; like the ones you see to use a dental pick to get rid of, it still softens those tougher ones up substantially. I have always purchased this toothpaste at walmart for $7.99 some places sell it as high as $10 a tube, but I have never seen it lower than $7.99 This bundle cuts tht price in half. To pay $4 a tube is an absolute steal. You will no way find a better deal. A 4oz tube last me about a month brushing brushing 2-3 times a day. Pair this toothpaste with a sonar electric toothbrush and a copper tongue scraper and you can't find a better set up to tackle morning mouth. The freshness feeling last for hours and you will be more comfortable showing your teeth throughout the day. Especially if you were previously reluctan to due to yellowing from smoking, coffee, and red wine.

9 people found this helpful

Helpful

Stacie Varney

Love this toothpaste

Reviewed in the United States on March 1, 2024

Verified Purchase

I switched over to this brand on a whim a few months ago when seeing it at Walmart. It works so well and has even helped my gum sensitivity. Unfortunately, Walmart is always out of stock but found it here in a multipack

Helpful

lady truth

Whitens teeth temporarily; must rinse mouth more

Reviewed in the United States on August 8, 2019

Verified Purchase

The shipment was fast and without problems. I bought this pack of four tubes of charcoal toothpaste for a relative who enjoys the benefits of this product. We've have tried samples of this product and did like it. Our experiences with this product are the same: effective cleaning, decent mint flavor that doesn't irritate the nasal passages like commercial brands of mint toothpastes and we don't care for the grittiness of the charcoal that requires extra rinsing. Sometimes I have to re-rinse my mouth. The benefits outweigh the dislike. The price for this bundle is a better value than buying one tube for under $5. I'd both recommend this product and I probably will repurchase for both myself and my relative. The toothpaste does clean out teeth well without irritation and does offer temporary whiteness to the teeth. My teeth feel clean after each use even the morning after night brushing.

One person found this helpful

Helpful

Adam

Should have the mint flavor more obvious.

Reviewed in the United States on February 8, 2021

Verified Purchase

It works fine, but it wasn't very clear that it was mint flavored. It's super nit-picky so I won't bash them for it, but I spend my mornings at work analyzing different specialty coffee flavors and need a completely clear palate. I wanted this stuff to try to find a toothpaste that didn't mess with my palate in the mornings but the mint kinda ruins it. It still works way better than any fluoride based product, but I thought I'd mention it.

Helpful

Angella Kopetz

Reviewed in the United States on June 3, 2022

Verified Purchase

Repeat buyer. I tried one tube of Hello to see what the fuss was about. I’m so glad I did! The toothpaste has a decent light mint flavor. I love seeing the results. It leaves my teeth whiter, teeth smooth and mouth clean. One thing I will add though is that you do need to continue using this or something like it to reap the benefits!

One person found this helpful

Helpful

Mark Kashirsky

Love the results but not the mess.

Reviewed in the United States on July 1, 2023

Verified Purchase

Ok so I really love this product, my teeth felt cleaned and they kept my teeth white and that’s important for me because I use a lot of whitening products so this helps to maintain it. I hated the mess after I used it and I had to clean my sink every time lol! But if you want a clean natural product and don’t mind the cleaning then this is the one for you! I still use it here and there to maintain my white teeth.

One person found this helpful

Helpful

Carley

No more costly and unsafe bleaching at the dentist!

Reviewed in the United States on May 29, 2018

Verified Purchase

I purchased a small sample tube through Amazon and have found this to be my favorite toothpaste! I am so blown away at how much brighter my teeth have gotten and literally squeaky clean! I gave a tube to a friend of mine and now they are hooked on this toothpaste as well! It has a nice minty taste, not overpowering or burning feeling like most minty toothpastes do. I would suggest to be careful when you spit because it could stain if it gets in contact with walls or fabrics. I’ve been brushing my teeth in the shower just to be safe. I would highly recommend for anyone who has stains from coffee, teas or smoking, or just simply who wants a healthier product to brush with that has great whitening benefits! You won’t be disappointed! I hope this helps in your decision to purchase!

54 people found this helpful

Helpful

SandraCee

Really whitens my teeth!

Reviewed in the United States on January 30, 2021

Verified Purchase

I've been using this toothpaste for about 3 months now. After about a month, I noticed my teeth were whiter. About the same as if I'd used Crest White strips for a week - but way less harsh on my tooth enamel. The minty flavor is nice - not too overpowering. The tube seems to last longer than your average toothpaste, so there's added value there. It does leave a bit of a mess in the sink so you have to clean up after yourself every time or have an ugly, charcoal-splattered sink. But no matter, I will keep buying because - my teeth are white!!!

Helpful

Top reviews from other countries

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ALIDD-ALIZZ

Me gusta mucho el producto

Reviewed in Mexico on September 10, 2019

Verified Purchase

En lo personal me gusta mucho porque me deja esa sensación de limpieza y me quita la preocupación de esperar determinada cantidad de tiempo para comer algo sin que el sabor sea feo. Lo de que te blanquea los dientes no lo puedo garantizar, no me cepillo después de comer algo, solo en mañanas y antes de dormir, y no he visto cambio en el tono de mis dientes, a lo mejor es por lo anterior. De ahí en más lo seguiré comprando.

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Erely Rubio

Satisfecha

Reviewed in Mexico on January 27, 2019

Verified Purchase

Buena pasta! Buen sabor a menta, no pica mucho y después de un par de meses puedo ver que me ha blanqueado un poco los dientes, no mucho como que te los blanquee el dentista pero lo que más me interesa es que tiene ingredientes naturales y no tiene flúor. El único inconveniente es que si te cepillas con la boca abierta vas a salpicar de negro tu lavabo pero 🤷🏻‍♀️ Feliz con mi producto.

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Mariana L.

Si me gusto,

Reviewed in Mexico on August 31, 2020

Verified Purchase

Si me gusta

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Carlos

Buen sabor

Reviewed in Mexico on August 24, 2019

Verified Purchase

Buen sabor, no he notado diferencia en lo dientes.

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Jessica M

Llegó antes de lo indicado

Reviewed in Mexico on February 12, 2019

Verified Purchase

Muy bien sellado y ya con el tiempo veré si de verdad blanquea

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hello Activated Charcoal Epic Teeth Whitening Fluoride Free Toothpaste, Fresh Mint and Coconut Oil, Vegan, SLS Free, Gluten Free and Peroxide Free, 4 Ounce (Pack of 4)

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PRODUCT CERTIFICATION (1)

From the manufacturer

take a brush on the wild side.

black paste = white teeth.

get black to nature.

your swish come true.

Product Description

Product details

Compare with similar items

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My honest review of this charcoal whitening toothpaste

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Important information

Ingredients

Directions

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Top reviews from the United States

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Top reviews from other countries

Brand	hello
Flavor	Charcoal
Age Range (Description)	Adult
Item Form	Paste
Material Type Free	Fluoride Free, Dye Free, Sodium Lauryl Sulfate Free, Sulfate Free, Gluten Free