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Naked Statistics: Stripping the Dread from the Data Reprint Edition

4.6 4.6 out of 5 stars 3,614 ratings

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A New York Times bestseller

"Brilliant, funny…the best math teacher you never had." ―
San Francisco Chronicle

Once considered tedious, the field of statistics is rapidly evolving into a discipline Hal Varian, chief economist at Google, has actually called "sexy." From batting averages and political polls to game shows and medical research, the real-world application of statistics continues to grow by leaps and bounds. How can we catch schools that cheat on standardized tests? How does Netflix know which movies you’ll like? What is causing the rising incidence of autism? As best-selling author Charles Wheelan shows us in Naked Statistics, the right data and a few well-chosen statistical tools can help us answer these questions and more.

For those who slept through Stats 101, this book is a lifesaver. Wheelan strips away the arcane and technical details and focuses on the underlying intuition that drives statistical analysis. He clarifies key concepts such as inference, correlation, and regression analysis, reveals how biased or careless parties can manipulate or misrepresent data, and shows us how brilliant and creative researchers are exploiting the valuable data from natural experiments to tackle thorny questions.

And in Wheelan’s trademark style, there’s not a dull page in sight. You’ll encounter clever Schlitz Beer marketers leveraging basic probability, an International Sausage Festival illuminating the tenets of the central limit theorem, and a head-scratching choice from the famous game show Let’s Make a Deal―and you’ll come away with insights each time. With the wit, accessibility, and sheer fun that turned Naked Economics into a bestseller, Wheelan defies the odds yet again by bringing another essential, formerly unglamorous discipline to life.

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Popular Highlights in this book

Editorial Reviews

Review

"Sparkling and intensely readable…A riff on basic statistics that is neither textbook nor essay but a happy amalgam of the two."
New York Times

"
Naked Statistics is an apt title. Charles Wheelan strips away the superfluous outer garments and exposes the underlying beauty of the subject in a way that everyone can appreciate."
Hal Varian, chief economist at Google

"[Wheelan] does something unique here: he makes statistics interesting and fun. His book strips the subject of its complexity to expose the sexy stuff underneath."
The Economist

"Almost anyone interested in sports, politics, business, and the myriad of other areas in which statistics rule the roost today will benefit from this highly readable, on target, and important book."
Frank Newport, Gallup editor-in-chief

"A fun, engaging book that shows why statistics is a vital tool for anyone who wants to understand the modern world."
Jacob J. Goldstein, NPR’s Planet Money

"Two phrases you don’t often see together: ‘statistics primer’ and ‘rollicking good time.’ Until Charlie Wheelan got to it, that is. This book explains the way statistical ideas can help you understand much of everyday life."
Austan Goolsbee, professor of economics at the University of Chicago and former chairman of the Council of Economic Advisers

"A well written, surprisingly funny, and enthusiastic primer on statistics…It is hard to imagine a more accessible introduction to a field with an undeserved reputation for inaccessibility."
New Republic

"With humor and an engaging conversational style, [Wheelan] walks the reader through the basics of statistical concepts and their applications, using real-world examples to illustrate how statistics work and why they matter. All in all, it’s an excellent book."
Science News

"
Naked Statistics is the book that I wish I had in 1991, the year that I took stats during my first semester at grad school…Wheelan is a master of explaining the core concepts and methods of statistics in a way that is both accessible and relevant. He is clearly a master teacher, and his gifts are in abundant display in Naked Statistics."
Inside Higher Ed

About the Author

Charles Wheelan is the author of the best-selling Naked Statistics and Naked Economics and is a former correspondent for the Economist. He teaches public policy at Dartmouth College and lives in Hanover, New Hampshire, with his family.

Product details

  • ASIN ‏ : ‎ 039334777X
  • Publisher ‏ : ‎ W. W. Norton & Company; Reprint edition (January 13, 2014)
  • Language ‏ : ‎ English
  • Paperback ‏ : ‎ 304 pages
  • ISBN-10 ‏ : ‎ 9780393347777
  • ISBN-13 ‏ : ‎ 978-0393347777
  • Item Weight ‏ : ‎ 2.31 pounds
  • Dimensions ‏ : ‎ 5.5 x 0.9 x 8.3 inches
  • Customer Reviews:
    4.6 4.6 out of 5 stars 3,614 ratings

About the author

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Charles J. Wheelan
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Former correspondent for The Economist, current columnist for Yahoo!, and professor at the Harris School of Public Policy at the University of Chicago, Charles Wheelan lives in Chicago with his family.

Customer reviews

4.6 out of 5 stars
4.6 out of 5
3,614 global ratings
Entertaining and informative
5 Stars
Entertaining and informative
This book is neither a textbook, not a story book, but you will certainly enjoy this if you are interested about market analysis, decision making or data science. Because we always use numbers in such analysis and the author explained how to use the numbers and what is the meaning of the numbers in statistical analysis.This book is clear, concise, and informative; brings a lot of real examples. It starts with basic math like mean, median, percentage, and then moves to the regression analysis, probability, and so on. However, you won’t find any equation in the text, rather you would learn the important idea of the statistical concepts from several interesting stories.One drawback of the book is that the examples or datasets are somehow old. Moreover, if you had already enjoyed your statistic course in your college, then you perhaps know many of the stories. However, it would not be too boring to look back again on the old course materials through this book!
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Top reviews from the United States

Reviewed in the United States on July 9, 2016
The rise of social media we have massive amounts of data at our fingertips. What we do with all this information is up to us. Have you ever have logged on to face the only to discover the friend who has a post with one single data point and uses that as the basis of their argument? It’s perfectly acceptable to take a stance on a hot topic but you’ll come out looking foolish if you don’t understand the statistics and data points behind your argument. Don’t be that person.

In comes Naked Statistics
Growing up, I was never fond of mathematics. I struggled in high school with a solid 65 average (that is borderline failing in the United States), and a long believed that now just wasn’t for me. It was until recently ago that I discovered I really do love numbers and specifically statistics. It’s around this all the time whether through social media or my favorite thing, gaming. Looking back, I think educators were not ever explaining to me in a way that grabbed my attention that made me want to further my math education. The blame can’t lie solely on the educators I grew up with, so I recently took it into my own hands to further my own understanding of math.

I stumbled across the audio book Naked Statistics by Charles Wheelan, a professor at Dartmouth college. I found the narration to the enticing and upon finishing the audio book actually bought the physical copy and marked it up heavily with notes of my own.

Throughout the book the author gives great detail about how statistics can truly improve our lives while the same time helping readers understand the power that comes with it and how the power can be used and negative ways as well.

Now there are a few key points I want to highlight about the book:

Statistics rarely offer a single “right” way of doing anything
Statistics can be powerful for establishing an argument
However

Statistics can also be very easy to misuse

The book opens with an explanation of the classic Monty Hall problem, which is a brain teaser in the form of a probability puzzle loosely based on the 1980’s television show “Let’s Make a Deal”. I’d never quite comprehend it the full detail of this problem until this book. I encourage you to look into unknown because not only to find to be interesting but also provided a great starting point for understanding for help powerful statistics can truly be.

Uses of Statistics
Description and comparison
Inference
Assessing risk and probability
Identifying important relationships (correlation)

Descriptive Statistics
“Who was the best baseball player of all time?”

Descriptive statistics can be technically accurate yet pretty misleading. The author explains that “The good news is that these descriptive statistics gives us a manageable and meaningful summary of the underlying phenomenon,” and continues with “the bad news is that any simplification invites abuse.”
Wheelan highlights the Gini Index, which is a measure of statistical dispersion intended to represent the income distribution of the nation’s residents and most commonly used to measure inequality. The problem however is that this is a mere useless stat. It simply takes the per capita income of a nation and divides it by the number of people. But who was actually earning how much of that income? That is the key missing piece.

Precision vs Accuracy
The author goes on to describe the differences between precision and accuracy.
Precision: “The exactitude with which we can express something”

Accuracy: “Measure of whether a figure is broadly consistent with the truth”

Correlation
“Measures the degree to which two phenomena are related to one another.
Correlation coefficient: Expressed on a scale of -1 -> 1

1: every change in one variable is associated with an equivalent change in the other variable in the same direction
-1: every change in one variable is associated with an equivalent change in the other variable in the opposite direction

Probability:
“Study of events in outcomes including elements of uncertainty.”

There were a few key takeaways from this chapter:

Don’t play Lotto (Pg. 80)
You should invest in the stock market if you have a long-term investment horizon (because stocks typically have the best long-term returns)
Probability is not deterministic
There are several problems with probability, however. The 2008 Wall Street crash and financial crisis largely had to do with computers misusing probability. The VaR model, or Value at Risk, which was called “potentially catastrophic”. Value at risk is a measure of risk in investments, and estimates how much a set of investments might lose given normal market conditions and a set time period, such as any day. This model offered 99% reassurance about 1% is the difference between success and failure.

The importance of data (Garbage in and out)
When working with numbers you assume that you retrieve and good data, but no amount of fancy analysis can make up for fundamentally flawed data.

Selection bias: “How have you chosen the samples you are evaluating?”

Self-selection bias: “Will arise whenever individuals volunteer to be any treatment group.”

Publication bias: “positive findings are more likely to be published”

This distorts the research that we see, or more evidently, do not see. This pious comes from not directly his studies themselves but from the skewed information that reaches the public. Typically, medical journals now require that any study be registered at the beginning of the project to help combat this problem of only publishing information that researchers want to see.

Inference
“The process by which data speaks to us enabling us to draw meaningful conclusions.” The typical tool that researchers will use is a hypothesis, which is a proposed explanation made on the basis of limited evidence as a starting point for further investigation.

While statistical inference offers many benefits it also comes with some significant pitfalls. Notably, statistical inference is based on a probability, And not some sort of absolute certainty.

Polling
The power polling comes also comes from the central limit theorem, similar to other forms of sampling. Where it differs however, is that we don’t care about the mean, but we actually care about the percentage, or proportion relative to our results. But again, this can be powerful for example the poll of 1000 individuals can offer meaningful insight into the attitudes of an entire nation.

Regression Analysis
“Allows us to quantify the relationship between a particular variable and how come we care about, while controlling for other factors.” It’s important to note there are many pitfalls of regression analysis, and is the hydrogen bomb of the statistical arsenal! Most of the studies that you read about in the newspaper are based on regression analysis.

Bringing it all together
Now that you’re more informed, consider these aspects of statistics the next time you stumble across an infographic on social media which illustrates only one point, or discover an article which takes a stand on a topic. I never realized how large of a role statistics plays in my life, but the author’s enthusiasm and clear instruction helped me to not only appreciate it, but has also further sparked my interest.

If you have other books you’d like to recommend regarding math, business, or computer science, I’d love to hear about them.

Key Takeaways:
Statistics rarely offer a single “right” way of doing anything
Statistics can be powerful for establishing an argument
However

Statistics can also be very easy to misuse
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Reviewed in the United States on May 5, 2024
I read this book because it was added to the FSOT recommended reading list this year and I found it delightful. This is the third book I have read on statistics this year (which probably says something about me) and I believe it is the best.

The author makes good use of humor, which usually hits, to introduce the basic concepts of stats and does all the way through linear regression and T-tests. This book will even book good for college students in introductory statistics courses who need a break from the regular textbook. After reading this, I am tempted to ready the author’s similar book on economics
Reviewed in the United States on October 15, 2013
How many times have you wondered how two different people looking at the same report managed to draw totally opposite conclusions? How many times have you looked at a set of data yourself and decided that the data must be wrong because it doesn't show what you "know" to be true? Well, I suspect that you aren't alone. I suspect that you also have an aversion to "doing the math" necessary to convince yourself that the data is actually correct.

Wheelan claims that "Statistics is like a high-caliber weapon: helpful when used correctly and potentially disastrous in the wrong hands." This is an incredibly important topic as we move forward into our increasingly connected world where we are creating data at an accelerating rate. The data is only raw knowledge, how we analyze that data is what allows us to derive useful information to create actionable knowledge. The tools we use to analyze the data is, like it or not, statistics. Wheelan gives us an easy to follow and understand overview of statistics. Even if you didn't like math in school, you will find this book useful as well as insightful.

Here's the rub. No matter how hard we try, when using descriptive statistics, we lose the detail in the data. We've "summarized" it and just like the summary of a good book, we will miss a lot of the nuance in the story. Neither this review nor the summary of data known as descriptive statistics is an exception to that rule. And because of that loss of fidelity, we will find as Wheelan puts its, "Smart and honest people will often disagree about what the data are trying to tell us."

Wheelan includes many examples of how statistics is enlightening and infuriating. The examples are from everyday life and you are likely to recognize them; things like "Money Ball" and the "Wall Street failure." You will learn about correlation, basic probability, the Central Limit Theorem, Inferences, Polling, Regression Analysis and more. All without tears!

So why should you be interested? Because the big questions will be answered by statistical analysis and you will want to know at least enough to not be "taken in" by those who would purposely try and confuse you or convert you to their views using statistics and data. Wheelan believes that there are five "large" questions that statistics will help us answer in the future.

1. What is the future of football? Will it die of concussions?
2. What (if anything) is causing the dramatic rise in the incidence of autism?
3. How can we identify and reward good teachers and schools?
4. What are the best tools for fighting global poverty?
5. Who gets to know what about you?

Wheelan doesn't answer these questions. The data is still being collected and analyzed. What he has done, however, is set the reader on the right path to understanding the complexity of those questions and why there aren't any easy answers. He has given the reader at least a working knowledge of statistics so that we can decide for ourselves who is doing the best job of presenting the information and knowledge buried in ever expanding universe of dots for us to connect. The sub title of this excellent book is "Stripping the dread from the data." What I found is that now I know how to make sure that I strip the dread from the statistics which applies to the data. The dread is when the proper use of statistics on that data shows my cherished beliefs to be ill conceived!
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Top reviews from other countries

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Marcelo Buratto
5.0 out of 5 stars Excelent Book!
Reviewed in Brazil on December 23, 2023
This book is a pleasant way to understand more about the subject. For the begginer, it is a great introduction.
SaML
5.0 out of 5 stars Divertido, fácil de entender
Reviewed in Mexico on October 15, 2023
Es bastante divertido, explica de manera sencilla algunos conceptos que en clase podrían verse enredados o contraintuitivos, seguro una risa te saca
nitin bansal
5.0 out of 5 stars Must read for everyone
Reviewed in India on January 18, 2024
Easy and lucid style of writing with great examples
Cliente Kindle
5.0 out of 5 stars Naked Statistics: Stripping the Dread from the Data
Reviewed in Germany on December 10, 2023
"Naked Statistics: Stripping the Dread from the Data" is a book written by Charles Wheelan. It's designed to make the subject of statistics accessible, interesting, and less intimidating to people who may not have a strong background in mathematics or statistics. Here's an overview of what the book covers:
Wheelan introduces the basic concepts of statistics in a clear, easy-to-understand manner. He focuses on making the subject approachable and relevant, using real-life examples and humor.
The book explains how statistics are used in various aspects of daily life, from sports and politics to weather forecasts and medical studies. This approach helps to demystify statistics and show its practical value.
Topics such as correlation vs. causation, the importance of sample size, regression analysis, and probability are explained in a non-technical language. While the book is accessible to beginners, it also delves into more complex statistical concepts, making it useful for those who have some background in the subject but wish to deepen their understanding.
"Naked Statistics" is often recommended for students, professionals, or anyone who wants to understand the basics of statistics without getting bogged down in complex formulas and technical jargon. It's praised for its ability to make a challenging subject both understandable and entertaining.
H.P.J.M.
5.0 out of 5 stars Clear and interesting look at statistics and probability
Reviewed in the United Kingdom on August 28, 2023
Charles Wheelan has done a great job here.

There are so many dull statistics resources out there that start with a formula, use a cliched example, and don't explain the intuition behind the principles or how they inter-relate or relate to the real world.

This book is the polar opposite. Wheelan explains a problem or a phenomenon, normally an interesting one that isn't contrived, and then shows how stats and probability can help us understand it.

Some of the issues discussed are:
- Using standard error and confidence intervals to explain why political polls can be highly accurate
- Using regression analysis to explain why some UK civil servants might be at risk of health problems
- How Netflix and Target use statistical inferences for recommending stuff

On top of that there are some brain teasers in here (like the Monty Hall problem) and nuanced discussions of how some people misuse statistics (even unintentionally) leading to bad results.

This book connected a lot of dots for me because it brings together the concepts in a very integrated way.

The writing is extremely clear, and often funny and self-deprecating. It gets at the intuition behind the big ideas and how they link up. The math is not ignored but not overcomplicated either. You get to see the "big picture".

Some people say that the book is quite US centric; that's undeniable. I too am not a huge fan of US sports anecdotes in books because as a Brit I can barely relate. However I found that this did not impede my understanding.

One minor issue I had with the book was that the square root symbols were all messed up (there were just lots of floating dots over the numbers, maybe a printing issue).

To sum up, I would highly recommend this book to anyone wanting to understand the fundamentals of stats and probability in a highly entertaining and practical way. I will be re-reading this one.
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